There are a lot of cool things that can be done with deep tagging, including allowing others to put comment inside the clip, both text and video comments. Very cool.

But here’s the thing – although the idea for this video is “simple,” what makes it viral is that it’s a perfect mixture of a number of different elements coming together in just the right way. It’s kind of perfectly quirky. It’s upbeat. It’s interesting. It’s entertaining. And, in it’s own way, it’s even “deep.” It uses the strength of what video has to off (as opposed to just text or just audio).