Improved Ads for YouTube Videos – Overlay Advertising
By Joe | August 22nd, 2007 | Category: Money & Marketing, Video Sharing Sites | Comments OffYouTube recently announced that they are now offering select partners the ability to incorporate “InVideo” overlay ads into their content. The transparent, animated ads appear on the bottom 20% of the screen at set points in the video and are generally perceived to be a less intrusive form of advertising than “preroll ads” — which are the video clips a user is forced to watch before watching the main content.